Video ideas

Real estate video ideas for YouTube

30 real estate video ideas for agents and investors, each with a format and an opening line to say to camera.

  1. 1.Walk a first-time buyer through the process

    How-to

    Opening line: If you have never bought a home, this is the order things happen from the first viewing to the keys.

  2. 2.Mistakes buyers make at a showing

    Mistakes

    Opening line: Buyers make these mistakes at a showing, and they are easy to avoid once you know them.

  3. 3.Myths about selling your home that I hear every month

    Myth

    Opening line: Sellers keep telling me this, and I want to set it straight.

  4. 4.Renting versus buying in my city

    Comparison

    Opening line: I will lay out what changes for your monthly life when you rent and when you buy here.

  5. 5.Show five homes in one afternoon

    Challenge

    Opening line: I am going to show five very different homes in one afternoon and tell you what I notice in each.

  6. 6.A day in my life as a real estate agent

    Behind the scenes

    Opening line: People think my job is opening doors, so here is what a normal day looks like.

  7. 7.Questions to ask at every home viewing

    List

    Opening line: Bring these questions to every viewing, because they show you things photos cannot.

  8. 8.The deal that almost fell through

    Story

    Opening line: One of my deals nearly collapsed the week before closing, and this is how it ended.

  9. 9.Prepare a home for photos in one weekend

    How-to

    Opening line: You can get a home ready for photos in one weekend, and here is the order I would work in.

  10. 10.Staging mistakes that make a home feel smaller

    Mistakes

    Opening line: These staging mistakes make a room feel smaller on camera and in person.

  11. 11.You do not have to renovate before you sell

    Myth

    Opening line: Many sellers think they must renovate first, and here is when that is not the case.

  12. 12.Two neighbourhoods, same budget

    Comparison

    Opening line: I picked two neighbourhoods with a similar budget and compared what daily life looks like in each.

  13. 13.Tour a home with a stranger's eyes

    Challenge

    Opening line: I am going to walk through a home as if I had never seen it and tell you what stands out.

  14. 14.How I prepare for a listing appointment

    Behind the scenes

    Opening line: Before I meet a seller, I do this preparation so the conversation is useful.

  15. 15.Things to check in a home before you make an offer

    List

    Opening line: Before you make an offer, walk through the home and look at these things.

  16. 16.A buyer who changed their mind at the last viewing

    Story

    Opening line: A buyer walked into the last viewing sure about one home and left sure about another.

  17. 17.Read a home listing like an agent

    How-to

    Opening line: A listing tells you more than it seems to, and here is how I read the details.

  18. 18.What sellers get wrong when they pick an agent

    Mistakes

    Opening line: Sellers often choose an agent for the wrong reason, and I want to explain why.

  19. 19.The best time to list is not what you think

    Myth

    Opening line: People repeat one rule about when to list, and I have seen it fail.

  20. 20.An older home against a new build

    Comparison

    Opening line: I walked through an older home and a new build and compared what you live with every day.

  21. 21.Explain the closing costs list line by line

    Challenge

    Opening line: I am going to go through a closing document line by line so it stops looking scary.

  22. 22.How I film a property tour on my phone

    Behind the scenes

    Opening line: You do not need a crew to film a tour, and this is what I carry with me.

  23. 23.Local places I show every client who moves here

    List

    Opening line: I take every new client to these places, because they say more about the area than any brochure.

  24. 24.The first home I ever sold

    Story

    Opening line: I still remember my first sale, and I made more mistakes than I want to admit.

  25. 25.Make an offer stand out without changing the price

    How-to

    Opening line: Price is only one part of an offer, and here are the other parts a seller reads.

  26. 26.Mistakes landlords make with a first tenant

    Mistakes

    Opening line: A first tenant teaches you fast, and these are the mistakes I see most.

  27. 27.Selling with an agent versus selling alone

    Comparison

    Opening line: I will go through what changes when you sell with an agent and when you sell on your own.

  28. 28.Describe a home in one minute

    Challenge

    Opening line: I get sixty seconds to describe this home so a stranger wants to see it.

  29. 29.Questions about my neighbourhood I get from newcomers

    List

    Opening line: When people move here, they ask me these questions first, so I am answering them all.

  30. 30.A house I wish I had bought

    Story

    Opening line: There is one house I walked away from, and I still think about it.

Real estate video ideas questions

What real estate videos can I film without a listing?+

Neighbourhood guides, buyer and seller questions, local market talk and stories from past deals. None of them needs a property, only your knowledge of the area.

How do I start a real estate video?+

Speak to one kind of buyer or seller in the first sentence, so the right viewer knows the video is for them. See callout hooks.