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Video script templates

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YouTube video intro script template

Hook, promise and a reason to trust you before the first cut.

Talking head, 30 to 45 secondsabout 0:365 sections

Time	Section	Shot
0:00 to 0:07	Hook	Close on your face, eyes on the lens. Cut in on the first word with no logo or title card.
0:07 to 0:17	Promise	Same framing. Show the finished result as a two second b-roll cut over the last words.
0:17 to 0:26	Credibility	Slight zoom in. Lower third with your name and topic for two seconds.
0:26 to 0:34	Roadmap	Three quick on-screen labels, one per item, timed to each word.
0:34 to 0:36	Handoff	Pause half a second, then cut straight to the first step with no outro.

Script

90 words · 0:36

Curiosity hooks Proof hooks Hook generator Online teleprompter

How-to tutorial video script template

A step by step tutorial with a clear result, tools list and common mistake.

Talking head with demoabout 1:266 sections

Time	Section	Shot
0:00 to 0:11	Result first	Show the finished plant in the pot, held up to the camera. Hold it for three seconds.
0:11 to 0:31	What you need	Lay the items on the table and point to each as you name it. On-screen list while they are in shot.
0:31 to 0:42	Step 1	Medium shot of your hands. Number card 1 in the corner.
0:42 to 0:57	Step 2	Overhead shot of the root ball. Zoom in on the circling roots.
0:57 to 1:12	Step 3	Keep the camera on your hands. Cut out the slow parts and keep the sound of the soil.
1:12 to 1:26	Common mistake	Back to your face for the last lines. End on the question, hold, then cut.

Script

By the end of this video you will have a root-bound plant sitting in fresh soil, with roots that can actually grow. Here is what it looks like.

You need a pot one size up, fresh potting mix and a clean pair of scissors. If you do not have a trowel, a large spoon works too. Do not go up more than one size, because a pot that is too big keeps the soil wet for too long.

Step one: water the plant a day before you start. Soil that is slightly damp holds together, so the root ball slides out in one piece.

Step two: tip the pot sideways and ease the plant out. If it will not move, squeeze the sides of the pot and tap the base. You should see roots wrapped in a tight circle around the soil.

Step three: loosen the roots with your fingers and trim any that are brown or mushy. Healthy roots are pale and firm. Then set the plant in the new pot and fill around it with fresh mix.

The mistake I see most is burying the stem deeper than it was before. Instead, keep the top of the root ball level with the soil. Try it and tell me which plant you are repotting first.

216 words · 1:26

Expertise hooks Warning hooks Hook generator Online teleprompter

Explainer video script template

Explain one idea with a problem, a plain definition, an example and a takeaway.

Talking head with graphicsabout 1:206 sections

Time	Section	Shot
0:00 to 0:11	The problem	Face to camera with a simple on-screen sketch of two sites sharing one key.
0:11 to 0:21	Plain definition	Show the definition as large on-screen text for the length of the sentence.
0:21 to 0:36	How it works	Three animated labels or hand-drawn boxes, one per part, appearing as you say each word.
0:36 to 0:53	Everyday example	Screen recording or b-roll of a login page. Keep the cursor visible.
0:53 to 1:07	Common question	Back to camera. Slow down on the answer so it can be clipped on its own.
1:07 to 1:20	Takeaway	Final line over a still frame with the takeaway as text. Hold for two seconds.

Script

You have probably reused the same password on two sites because remembering twenty different ones is impossible. Here is the tool that fixes that, and how it works.

A password manager is an app that stores all your logins in one locked vault, so you only have to remember a single password.

It works in three parts. First, you create a master password that only you know. Then the app locks every saved login behind it. Finally, when you visit a site, the app fills in the right login for you.

Say you want to sign in to a shop you have not used for a year. Normally you would try three guesses and then reset the password. With a password manager, you open the page and the login is already filled in.

People often ask what happens if the app itself is hacked. The short answer is that a well built vault stays locked without your master password, so choose a long one and never reuse it.

If you remember one thing, make it this: one strong master password beats twenty weak ones. Your next step is to move your three most important logins into a manager today.

199 words · 1:20

Curiosity hooks Expertise hooks Hook generator Online teleprompter

YouTube Shorts script template

One tip, one reason and one action in under 100 words.

Vertical short, 30 to 45 secondsabout 0:374 sections

Time	Section	Shot
0:00 to 0:06	Hook	Face fills the frame. First word lands in the first half second.
0:06 to 0:17	Reason	Quick cut to a before shot with the lamp behind you.
0:17 to 0:31	Fix	Cut to the after shot. Captions on, key words in a bold color.
0:31 to 0:37	Action	End on a direct look at the lens. Cut on the last word so it loops.

Script

92 words · 0:37

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Founder origin story video script template

Why you started: the problem you lived, the turning point and who it is for.

Talking headabout 1:066 sections

Time	Section	Shot
0:00 to 0:14	Open on the moment	Medium shot in your workspace. Natural light, no music for the first line.
0:14 to 0:28	The problem	Cut to b-roll of the notebook or the cluttered desk while you talk.
0:28 to 0:40	What you tried	Back to face. A slight lean in on the reason.
0:40 to 0:50	Turning point	Screen capture of the early version if you have it. Otherwise stay on your face.
0:50 to 0:59	Who it is for	Slow, steady delivery. This is the line people will quote, so leave a beat after it.
0:59 to 1:06	Invitation	Hold eye contact. Cut after a one second pause.

Script

166 words · 1:06

Storytime hooks Confession hooks Hook generator Online teleprompter

Weekly build update video script template

What shipped, what broke, what is next and one ask. Repeatable every week.

Talking head with screen shareabout 0:505 sections

Time	Section	Shot
0:00 to 0:07	Headline	Same background and framing every week so the series looks consistent.
0:07 to 0:19	Shipped	Screen share of the feature working, ten seconds at most.
0:19 to 0:31	What went wrong	Back to camera. Keep your tone level and do not apologize at length.
0:31 to 0:40	Next week	Show a rough sketch or a mock screen if you have one.
0:40 to 0:50	The ask	Look at the lens and pause after the ask so the comments get a clear question.

Script

126 words · 0:50

Transformation hooks Confession hooks Hook generator Online teleprompter

Product launch video script template

Announce a launch with the problem, what it does, who it is for and where to get it.

Talking head with product shotsabout 0:505 sections

Time	Section	Shot
0:00 to 0:09	The announcement	Open with the product on screen and your face in the corner, or the other way round. Energy up on the first line.
0:09 to 0:18	The problem it solves	Short b-roll of the old way, such as a scribbled note or a calculator.
0:18 to 0:30	What it does	Screen recording of the real flow, start to finish, sped up in the slow parts.
0:30 to 0:40	Who it is for	Back to camera. Saying who it is not for builds trust, so do not rush it.
0:40 to 0:50	Where to get it	Show the URL on screen and point toward the link. Hold on your face for the last sentence.

Script

125 words · 0:50

FOMO hooks Prediction hooks Hook generator Online teleprompter

Course welcome video script template

Welcome students, set the outcome, show the path and tell them what to do first.

Talking headabout 0:535 sections

Time	Section	Shot
0:00 to 0:07	Welcome	Warm, relaxed framing. Sit slightly back from the camera and smile before you speak.
0:07 to 0:21	The outcome	Show a finished piece of work beside you for three seconds.
0:21 to 0:34	Who I am	Keep it short. A single photo of your early work is enough.
0:34 to 0:44	How the course works	On-screen list of the modules for the length of the sentence.
0:44 to 0:53	First step	Point toward the course menu or checklist. End on a clear instruction, then cut.

Script

133 words · 0:53

Expertise hooks Transformation hooks Hook generator Online teleprompter

Lesson intro video script template

A short opening for each lesson: where it fits, what it covers and what to do.

Talking head, shortabout 0:384 sections

Time	Section	Shot
0:00 to 0:08	Where we are	Same framing and background for every lesson. Title card for two seconds.
0:08 to 0:19	Why it matters	Stay on your face. No b-roll needed here.
0:19 to 0:32	What we cover	Cut to the sample file on screen as you say the last sentence.
0:32 to 0:38	What to do	Short and plain. Cut straight into the lesson with no outro.

Script

95 words · 0:38

Curiosity hooks Warning hooks Hook generator Online teleprompter

Product demo video script template

A demo that starts from the buyer's job and shows the product doing it in order.

Screen recording with voiceoverabout 1:006 sections

Time	Section	Shot
0:00 to 0:10	The job	Start on your face for one line, then move to the full screen share.
0:10 to 0:22	Starting point	Full screen share. Keep your cursor still while you talk, then move it to point.
0:22 to 0:32	Core action	Zoom into the part of the screen being used. Slow your cursor down.
0:32 to 0:40	The helpful extra	Highlight the setting with a box or arrow annotation.
0:40 to 0:50	When things change	Show the rescheduling flow end to end, no skipped steps.
0:50 to 1:00	Close	Back to your face for the close. Show the link or button on screen.

Script

149 words · 1:00

Proof hooks Expertise hooks Hook generator Online teleprompter

Customer story video script template

Structure for a customer story: before, why they chose you, what changed and a quote.

Interview or talking headabout 0:475 sections

Time	Section	Shot
0:00 to 0:06	Who they are	Wide shot of the customer at work. Their name and business as a lower third.
0:06 to 0:18	Before	Use the customer's own words wherever you can. B-roll of the old process.
0:18 to 0:27	Why they chose it	Cut to the customer speaking to camera, medium close-up.
0:27 to 0:37	What changed	Show the product in their real setting, not a staged screen.
0:37 to 0:47	In their words	Let the customer finish and hold two seconds of silence before the cut. Use only words the customer has approved.

Script

118 words · 0:47

Transformation hooks Proof hooks Hook generator Online teleprompter

FAQ answer video script template

Answer one customer question directly, with the reason and the next step.

Talking head, shortabout 0:324 sections

Time	Section	Shot
0:00 to 0:07	The question	Show the question as on-screen text while you say it. Keep the frame simple.
0:07 to 0:13	Short answer	Look straight at the lens. This is the line viewers will clip, so say it cleanly.
0:13 to 0:24	How to do it	Cut to a screen recording of the steps if there are more than two.
0:24 to 0:32	Where to go next	End on a friendly face. Put the help link on screen.

Script

79 words · 0:32

Callout hooks Expertise hooks Hook generator Online teleprompter

Video script questions

How do I use a video script template?+

Pick the format, switch to Template, then replace each [blank] with your own lines. Read it aloud once and trim anything you stumble on.

How long should a video script be?+

This page times every script at 150 words per minute, the default speed of the online teleprompter. Read yours aloud once, then set your own words per minute from how long it really took.

What is a shot note?+

One line per section that says where the camera, b-roll or on-screen text goes, so you plan the cuts before you record. Read the script on the online teleprompter, and write the opening line with the hook generator.

Video script templates

YouTube video intro script template

How-to tutorial video script template

Explainer video script template

YouTube Shorts script template

Founder origin story video script template

Weekly build update video script template

Product launch video script template

Course welcome video script template

Lesson intro video script template

Product demo video script template

Customer story video script template

FAQ answer video script template

Video script questions

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